Page speed fixes
Tools like PageSpeed Insights flag JPGs with "serve images in next-gen formats". WebP answers that warning.
Convert JPG images to WebP format for superior compression.
Runs in your browser for JPG and PNG, so your images stay on your device.
No images yet
Add up to 10 images to get started. They will appear here, ready to convert to WebP.
Quick access to the most commonly used image format conversions
This JPG to WebP converter re-saves your JPG and JPEG photos as WebP, the image format modern websites use to load pages faster. Photos keep their look while the files usually get noticeably smaller, which helps Core Web Vitals, mobile visitors and hosting bills.
It is free, needs no sign-up and adds no watermark. For photos with a transparent background you would start from PNG instead, see PNG to WebP. To go even smaller, compare with JPG to AVIF, and to go back, use WebP to JPG.
Click Add Files or drop up to 10 photos. Resize huge camera originals first if they will be shown small.
WebP is already selected in the To menu. No other settings are needed.
Press Convert, download each .webp file and compare its size with the original shown in the list.
Tools like PageSpeed Insights flag JPGs with "serve images in next-gen formats". WebP answers that warning.
Product galleries with many photos load faster with WebP, especially on phones and slow connections.
Swap featured images and inline photos to WebP to keep long articles light.
Photographers can show more images per page without long loading times.
Large hero photos are often the heaviest item on a landing page. WebP trims them without visible change.
Convert a folder of JPG assets in batches of 10 before adding them to a site or app.
WebP uses more modern compression than JPG, so at the same visual quality a WebP photo is typically around a quarter to a third smaller. The exact saving depends on the source:
This converter writes WebP at a high quality level (about 90) so photos look the same as the originals. If you need a smaller file than that, follow up with Compress Image, and use Resize Image before converting when the photo is bigger than its display size.
WebP is supported by every current browser, including Safari since 2020, and by WordPress, Shopify, Squarespace, Wix and most other platforms. Android and Windows open WebP natively, and recent versions of macOS Preview and Photoshop do too.
JPG is still the better choice for files that leave the web: email attachments, print orders, government or job portals and older desktop software may reject or fail to preview WebP. A good workflow is to keep your original JPGs as masters and publish WebP copies. Lossy formats lose a little each time they are re-encoded, so always convert from the original JPG rather than from a WebP you converted earlier.
The WebP keeps the photo's dimensions and colours. Camera EXIF data, including GPS location, is not copied into the new file, which is often what you want for public images.
The format is only one part of a fast image. For photos going onto a website, this order gives the smallest files with the least effort:
Keep the untouched JPG originals in a separate folder. Whenever you need a new size or a new format later, start from the original rather than from a WebP you already made. Photos taken on an iPhone in HEIC format can be turned into JPG first with the HEIC Converter.
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